Three times a year we throw open the doors to Yapp HQ and host one of our ever-popular sale and wine tastings. These are not only fixed in the Yapp Calendar but also that of many of our customers.

My first Yapp Christmas Sale was a few years ago now but I remember it well. On a typically frosty November morning we opened the doors to the tasting room at 9.30am on the Friday and we’d already got a queue on the go. The second couple in (there early for the best picks from the Bin Ends table) told me they’d left Northumbria at 4.30am that day to be here first – it was the start of their Christmas preparations and was a fixed fixture in their calendar.

The two day Christmas Sale is always the most popular, there’s 30 wines opened for tasting to ‘try before you buy’ and there’s the first real buzz of Christmas on the horizon. In the tasting room you’ll overhear great debate about which of the wines will go best with the meal and of course the big love/hate debate on Christmas Pudding (personally, just for the record, I’m a fan – and always pair it with Domaine la Tour Vieille: Banyuls Réserva).

Over the years we’ve added new things to the festive mix – this year we’ll again be hosting our good friends Claud the Butler ( who will be offering hot coffee and cakes from their citroen H-Van, often to the ‘other halves’ that have finished their adventures in the tasting room and are waiting for friends to reappear.

Christmas Wine Gifts

Aside from delicious wines to tickle the taste buds we’ll have a great range of wine-related gifts and gizmos available, such as a great case of Yapp Wines paired with nuts and olives from Olives Et Al (, some top notch cheddar cheese and wine wooden gift boxes from Godminster Organic Cheddar (, and what we’ve always referred to a ‘Christmas in a Bottle’ – the perennially popular Kingston Black Apple Aperitif.

I’m still fascinated by the Eau de Vie de Poire William Carafe with pear inside – a great gift for someone with a curious mind!

Christmas Wine Sale - Meirion Williams

So, don’t miss out – it’s free to rock up on either day Friday 25th or Saturday 26th November between 9.30am and 5pm – there’s 30 wines to taste, all of which will be at sale prices. On top, there’s £10 off any straight case of 12 bottles not in the sale, our Bin Ends table, tasting sheets and lots of keen Yapp staff on hand to offer friendly advice and recommendations. It has to be the best chance you’ll get to have fun and stock up for the festive season.

See you there!

Christmas Sale and Tasting
Friday 25th & Saturday 26th November, Yapp Brothers, Water Street, Mere, Wiltshire BA12 6DY